design
sentient design
When Interfaces Design Themselves
Radically adaptive experiences change content, structure, style, or behavior—sometimes all at once—to provide the right experience for the moment.
strategy
We Can Help
Big Medium is offering a new set of lightweight, impactful engagements with Josh Clark, focusing on product strategy for AI and seismic business shifts.
PEOPLE
Celebrity Journalism for a New Generation
Big Medium guided strategy and design for PEOPLE’s mobile app. The app reimagines the brand’s signature storytelling to meet emerging behaviors and expectations.
sentient design
Wiring Interface to Intent
Create radically adaptive interfaces by telling large language models how to choose the right design pattern for the moment. A primer.
sentient design
Say Hello to Sentient Design
Sentient Design is the already-here future of intelligent interfaces and AI-mediated experiences. Discover this framework and philosophy for working with AI as a design material.
podcast
UX Fika: Josh Clark and Veronika Kindred
Don’t settle for an interview that “only” talks about the future of design when you can also get life advice about the Beastie Boys, embarrassing childhood stories, practical magic, and what it’s like for this father-daughter duo to work together.
sentient design
Sentient Design @ SXSW
Josh Clark and Veronika Kindred explore Sentient Design—and the AI opportunities for designers to create new, radically adaptive experiences.
events & workshops
Workshop: Craft AI-Powered Experiences with Sentient Design
Reserve a private workshop to teach your product and design teams to imagine, design, and deliver AI-powered features and products.
from the lab
Sentient Scenes
Peek behind the curtain to see how we created the radically adaptive interface for Sentient Scenes. It’s a playful exploration of the serious possibilities of Sentient Design and AI-mediated experiences.
sentient design
Sentient Design: AI and the Next Chapter of UX
Josh Clark introduces Sentient Design, the already-here future of intelligent interfaces and AI-mediated experiences. Learn to design radically adaptive experiences that feel almost self-aware in their response to user needs.
sentient design
Video Series: Foundations of Sentient Design
Josh Clark and Veronika Kindred lead a three-part video series to introduce the principles and practice of Sentient Design and AI-mediated experiences.
podcast
Design Better: Sentient Design
Josh Clark and Veronika Kindred join the Design Better podcast to talk about intelligent interfaces beyond chat, intergenerational design, and what designers can learn from Wile E. Coyote.
podcast
Design of AI: Sentient Design
Josh Clark and Veronika Kindred share the importance of design in shaping AI-powered experiences in this podcast conversation about Sentient Design, their new book, moving beyond the chatbot, generational views of technology, and much more.
DDM
Design To Wake a Sleeping Giant
Big Medium helped About.com (now Dotdash) reinvent its product strategy and design process—and created some mighty good-looking and profitable sites along the way.
icons
Your Sparkles Are Fizzling
Let’s retire the sparkle emoji, purple hues, and rainbow gradients for AI-powered features.
sentient design
Data Whisperers, Pinocchios, and Sentient Design
Podcasts from PDFs! Working code from pen-and-paper sketches! Discover the new AI-powered design patterns that liberate content from frozen formats—and create new experience paradigms.
sentient design
Has the “AI Edge” Become a Dull Blade?
Today’s cutting-edge technology is becoming tomorrow’s ho-hum office tool. And that’s a good thing.
sentient design
The Shape of Sentient Design
Use this diagram to think through and explore AI-mediated experiences in your product design.