Ideas and Discoveries
future
Of Nerve and Imagination
The future is sitting right in front of us in plain view, waiting to be assembled. Do we have the nerve and imagination to piece it together?
newsletter
A Little Big Medium
Sign up for Big Medium’s occasional email newsletter. Lots of big ideas, with none of the marketing hoo-ha.
design
2025: The Year Ahead
AI shifts from tool to design material. Product design moves from consolidation to innovation. Generative AI loses its sparkle. Sentient Design comes to the fore. Josh Clark unpacks the signals reshaping design, strategy, and creativity in 2025.
life
New Adventures for Old Friends
Brad Frost, Ian Frost, and Jessi Hall are moving on to exciting new chapters. We’re so grateful and proud of everything we’ve done together.
leadership
Do More with Less: Digital Leadership in Lean Times
Josh Clark shares nine principles to guide high-performing teams to deliver faster/better/cheaper in an era of shrinking budgets.
design
The Technology We Deserve
Smart gadgets often abuse their trust or overreach their capabilities. A personal list of favorite fitness devices yields some principles for good product design.
podcast
“Pair Curiosity with Generosity”
Josh Clark joins Phil Burgess on the IT Career Energizer podcast to talk about crafting a healthy and fulfilling career in the industry.
sentient design
You’re Not Late to Machine Learning
If you’re worried that you’re behind in getting in on machine learning, never fear: AI has not so much come of age as reached an awkward adolescence. You’re right on time.
sentient design
Why Machine Learning and AI Matter for Design Teams
There’s a critical role for design in the era of the algorithm—and your organization almost certainly has what it needs to jump in today.
video
Design Systems: Mastering Design at Scale
In this InVision video series, Brad Frost, Dan Mall, and Josh Clark share their know-how to help you build and use a design system.
productivity
The Tools I Use
Josh Clark shares his personal toolkit for making things happen, part of An Event Apart’s “The Tools We Use” series.
podcast
Designing with Artificial Intelligence: The Dinosaur on a Surfboard
On the Presentable podcast, Josh Clark joins Jeff Veen to consider the role for designers in a world of algorithms and machine learning.
sxsw
Four SXSW Panels for Your Consideration
Oh have we got SXSW proposals for you. Artificial intelligence! Mindful technology! Design systems! Atomic design!
books
Designing for Touch—in French! And Chinese!
Josh Clark’s book Designing for Touch is now available in French, Chinese, and the original English.
podcast
The Design System and Your Future Self
On the Style Guide podcast, Josh Clark shares how design systems are a kindness to your future self—and can make sense of emerging interactions, too.
iphone
How iPhone Changed Computing—and Much More
The iPhone’s arrival 10 years ago catalyzed deep changes that are still playing out today. Here’s a rundown of what happened—and what’s ahead.
process
MVP: I Do Not Think That Word Means What You Think It Means
“Minimum viable product” somehow got corrupted to mean ”the crummiest thing we can get away with taking to market.” Use the real MVP to make better products and reduce risk.
security
Set Up Your Own Private VPN with Streisand
This remarkable software project gives you a private VPN service with easy setup at low cost and zero maintenance.