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Veronika Kindred at SXSW
sentient design

Sentient Design @ SXSW

Josh Clark and Veronika Kindred explore Sentient Design—and the AI opportunities for designers to create new, radically adaptive experiences.
Tight screenshot of a Sentient Scenes with the words "wizard's hands trembled as energy spiraled out of control"
from the lab

Sentient Scenes

Peek behind the curtain to see how we created the radically adaptive interface for Sentient Scenes. It’s a playful exploration of the serious possibilities of Sentient Design and AI-mediated experiences.
Illustration of four computers and devices lighting up with Sentient Design awareness
sentient design

Say Hello to Sentient Design

Sentient Design is the already-here future of intelligent interfaces and AI-mediated experiences. Discover this framework and philosophy for working with AI as a design material.
Four devices lighting up with Sentient Design and machine intelligence
events & workshops

Workshop: Craft AI-Powered Experiences with Sentient Design

Reserve a private workshop to teach your product and design teams to imagine, design, and deliver AI-powered features and products.
Photo of Josh Clark speaking in front of a screen with the text, "Get cozy with casual intelligence"
sentient design

Sentient Design: AI and the Next Chapter of UX

Josh Clark introduces Sentient Design, the already-here future of intelligent interfaces and AI-mediated experiences. Learn to design radically adaptive experiences that feel almost self-aware in their response to user needs.
Headshots of Josh Clark and Veronika Kindred promoting the Design of AI podcast and talking about Sentient Design
podcast

Design of AI: Sentient Design

Josh Clark and Veronika Kindred share the importance of design in shaping AI-powered experiences in this podcast conversation about Sentient Design, their new book, moving beyond the chatbot, generational views of technology, and much more.
Bottle of snake oil surrounded by AI sparkles
sentient design

A.I., Snake Oil, and Miracle-Cure Expectations

Be distrustful when AI is hyped as a cure-all—but don’t assume it’s useless just because it doesn’t live up to outlandish promises.
Josh Clark at Amuse Conference in 2019: "AI is your new design material"
sentient design

A.I. Is Your New Design Material

Discover the opportunities to use machine-generated content, insight, and interaction as design material in your everyday work.
Josh Clark at Mind the Product 2017
sentient design

Design in the Era of the Algorithm

Machine learning is technology’s new frontier, and designers have a crucial part to play. Josh Clark explores our new roles and responsibilities when we design for the machines.
Robot with pencil
interview

The Rise of Artificial Intelligence: How AI Will Affect UX Design

Adobe profiled and interviewed Big Medium’s Josh Clark about the opportunities and challenges facing UX designers in a world of machine learning and artificial intelligence.
An uncertain robot
sentient design

Systems Smart Enough To Know When They're Not Smart Enough

Google and others offer wrong answers with matter-of-fact authority. How can designers build stronger signals of trust into data-driven interfaces?
ai

Values in the Wild

Anthropic researchers studied the “values” of Claude and how they manifest in actual conversation with users.
chat

How AI and Human Behaviors Shape Psychosocial Effects of Chatbot Use

A study by MIT Media Lab finds that heavy use of chatbots correlates to loneliness, emotional dependence, and other negative social impacts.
algorithms

TikTok Will Never Die

TikTok might not be chit-chatting generative AI, writes Damon Beres, but it’s the most widely and deeply impactful AI application we’ve seen so far.
sentient design

When Combinations of Humans and A.I. are Useful

A research study raises challenging questions about collaborative AI interfaces, including the value of “human in the loop” interfaces and explanations of AI logic and confidence scores.
sentient design

This AI Pioneer Thinks AI Is Dumber Than a Cat

AI pioneer Yann LeCun reminds us that just because LLMs are good at language doesn’t mean that they’re smart.
ai

Beware of Botshit

Botshit is hallucinated content that makes its way into human communications or screws up decision making.
sentient design

A Radically Adaptive World Model

A research project generates a world based on Counter-Strike, frame by frame in response to your actions. What happens when you apply the same thinking to the design of websites, dashboards, or canvas apps?
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Book cover of Sentient Design by Josh Clark with Veronika Kindred

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