Iotacons

Iotacons are clever low-resolution portraits by illustrator Andy Rash. There’s a whole lotta win here.

The Big Lebowski

Pulp Fiction

The Good, the Bad, and the Ugly

Sentient Design Is Here

Sentient Design is the practice of creating intelligent interfaces. The new book answers what’s next for design (and designers).

Look up from your tools: promo illustration of a person holding a product aloft, standing on a pile of discarded tools

strategy

Look Up from Your Tools: AI for Product over Production

Today’s focus on AI production efficiencies is only the first stage of a far more exciting arc.

Detail of an image of a community of robots interacting and performing various jobs

agents

What Happens When Agents Meet?

Designing agent experiences means thinking beyond individual users—to swarms of agents colliding in shared systems. What could go wrong?

Promo illustration of a self-drawing interface

sentient design

When Interfaces Design Themselves

Radically adaptive experiences change content, structure, style, or behavior—sometimes all at once—to provide the right experience for the moment.

A promo illustration of a brain with an electrical cord, symbolizing the wiring of intent

sentient design

Wiring Interface to Intent

Create radically adaptive interfaces by telling large language models how to choose the right design pattern for the moment. A primer.

Photo of smiling Josh Clark in a workshop group

strategy

We Can Help

“What should we do?” Our new product strategy intensives help you find clarity and action amid AI and other seismic shifts.

What We’re Reading

The Right to Resist Optimization

Audrey Tang reframes the anxious question of what humans have left in the age of AI: not taste or ideas, she argues, but the accountability of standing behind our work.

Designing Systems That Decide

Mural’s Aaron Sagray explores what it means to design intelligent interfaces at scale. He says the shift requires designers to reset the mental model of what design is and does.

Publishers Consider Cutting Off Google

As Google traffic dwindles, publishers are threatening to block Google—or maybe they’ll just start advertising to AI agents instead.

The Giant Test Kitchen Where Cooks Battle A.I. Slop

The New York Times explores the test kitchens of People Inc. to explain the how and why of creating tons of original recipes. (What AI is and isn’t good for.)

Sinceerly: AI to Mess Up Your Writing

Sinceerly is a (tongue-in-cheek?) Gmail plugin to undo AI writing and make emails messy and human.

Jakob Nielsen: ‘Buy the Book Already’

Usability legend Jakob Nielsen offers a thorough review of Sentient Design (and a detailed comic-strip summary, too!)

By Josh Clark
Principal, Big Medium